IBL fosters creativity and productivity in every aspect of work and social life. Take a glimpse at it!
In order to build a good image, sports organizations and events also use Public Relations as they are aware it is of great importance to have a good relationship with different stakeholders, including the media, local communities, fans and sports organizations.
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Two years ago, we brought the most popular entertainment TV show Konačno petak (eng. Finally Friday) to Social Media!
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Internationally renowned contemporary artist Marina Abramović presented a retrospective exhibition "Cleaner" at the Museum of Contemporary Art in Belgrade.
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Public Relations is best described as an art form since as a discipline, it represents the art of winning publicity, influencing opinions, eliminating prejudices and establishing a good reputation. How does it look like when two art disciplines meet?
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In 2017, the newly formed Tourist Board of Sarajevo Canton entrusted us with the task of creating a communication and digital strategy presenting Sarajevo as a desirable European destination.
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Film marketing is defined as any activity that supports the reach of the target group throughout the film's life cycle. Promotion and other marketing activities in the arts and culture have slightly different characteristics than traditional products and services. These characteristics are a consequence of the specificity of organizations in the fields of culture and art, but also of the individuality of the artistic creation, since the work of art, and this includes the film, ultimately reflects the creativity of the individual or group.
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This time our task was to create and produce the concept for a VIP event on the occasion of the opening of the Croatian Chamber of Commerce office in Bosnia and Herzegovina, and when you know that guests are senior domestic and foreign state officials, representatives of academic, public and political life, it implies following the certain protocols.
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Corporate movies are commissioned by companies or organizations at the time when they think it is the best to announce or complete a certain part of their business. And we were not part of any jubilee!
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Last year we organized a first Bahceci Baby Reunion – the coolest event for children whose parents were helped by Bahceci on their way to parenthood. This year’s task wasn’t any easier: Bahceci’s fourth year anniversary, babies have grown and there are now over 400 of them.
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Copywriting is more than writing, it’s an essential element of any form of marketing, both online and offline.It’s also an art, crafted well, a stellar piece of copywriting can make or break your new product launch, service offering, advertisement or your entire marketing strategy.
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Ideas Business Lab is celebrating its Birthday – two successful years working in production, communications and marketing. Cooperation with both large and small companies enabled us to find best ways for our clients to communicate their hopes, dreams and values to their target groups.
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This may sound like a phrase to you, but for our designers – it is reality. Let’s start with „small“ things: we designed uniforms and props for over 50 promoters from tutu skirts to tote bags. In this „featherweight category“ our designers worked on incredible sales catalogues, professional publications, brochures, flyers and a series of promotional props.
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Most often we listen to the radio in our car, and we are grateful for it. Even the adverts sound relaxing on the radio. A pleasant voice, few sound-effects and a little music can take you anywhere you want to go: the opera, a wild party or the great outdoors, all without having to step out of the comfort of your air-conditioned car. Some of the adverts you hear were created in our agency. We hope you have a pleasant drive.
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Dealing on a daily basis with a clinic which helped conceive over 400 babies during the last four years, inevetably means you learn a lot about babies. We have to admit that babies aged 1 to 3 yrs are extreamely demanding clients when it comes to corporate events. For Bahceci babies, we organized the first Baby Reunion event in Sarajevo. Bahceci babies attended the opening ceremony for the new clinic and then continued to socialize in a fun filled playroom, custom designed for the occasion, with ultimate baby catering by Gabriela. What a party!
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Entering a corporate event to be welcomed by several meters high excavators right at the entrance surely sets an entirely different tone to any party. With an amazing regional team, from engineers to actors and even barbicue masters, we made sure the business sucess was followed by all the fun it deserved.
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You don’t often get a chance to walk down the railway tunnel, especially the one cutting through mountain Ivan. But we had to follow an incredible story of the railway reconstruction, both inside the tunnel and all the way to Sarajevo. Irfan Redžović tells us his photo-story.
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